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“Symbiosis with Tianqiao” Voice for Tianqiao Hutong

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“Symbiosis with Tianqiao” Voice for Tianqiao Hutong

October 16
04:00 2018

Recently, the 2018 Beijing International Design Week-Tianqiao sub-venue opened at the Tianqiao Art Center. As a cultural landmark of Beijing, Tianqiao has experienced rapid development in the past 40 years. Tianqiao is a place where the tradition and the modernity are blended, the art and the life are collided, and now it is forming a unique capacity and creativity inside to outside.

“Symbiosis with Tianqiao”Voice for Tianqiao Hutong

The symbiosis of culture and creativity is particularly prominent in Tianqiao. Today’s Tianqiao is the core area of the capital’s show business and the accumulation area of traditional Beijing culture, the two co-exist, co-exist and develop together. In recent years, the achievements of the reconstruction and planning of Tianqiao is presenting new features of the old block, and the future face of Tianqiao is outlining in a scientific, rigorous and innovative manner.

Tianqiao should have its own personality

What is Tianqiao meant to be in the future? What is the mission of Tianqiao? How does it establish its own cultural image and brand? What will attract a tourist when he wants to come to the Tianqiao? What kind of features will Tianqiao bring to its citizens?

Professor Lin Daojun on the speech
Professor Lin Daojun on the speech

For example, in Guilin, new image and brand are established through culture. When people visit Guangxi for the first time, almost everyone will choose the city — Guilin. Why is that? Because Guilin has a unique cultural symbol – “Guilin landscape is the best in the world.” After that, everyone wants to go to Guilin. Actually, there are many places with beautiful sceneries in Guangxi, but why do people choose Guilin? Because Guilin has built its own cultural brand. Said professor Professor Lin Daojun, director of the international cultural industry research center of the University of International Business and Economics and President of the cultural tourism planning research institute of the construction comprehensive survey and research institute.

Associate professor Hongmei on the speech
Associate professor Hongmei on the speech

The positioning of Tianqiao must be clear. If this place is to become a tourist area and a crowd gathering area, it needs to have its own unique personality.  “A lot of times, a city loses its uniqueness and personality during the process of city planning, which is an important reason for the failure of urban construction. The storage, transmission and creation of culture are the three basic missions of a city. If these aspects are absent, the city will become a city with no characteristics and no attraction.”Professor Lin Daojun said.

Associate professor Yang Yu on the speech
Associate professor Yang Yu on the speech

“Tianqiao is a palace with civilian culture and life culture. Thus, the future of Tianqiao will centered on entertainment, art, culture and creativity,” said one industry insider.

To build a new Tianqiao, the relationship between royal culture and civilian culture should be solved first. The north side of Tianqiao is royal culture, the south side is civilian culture. Do not think civilian culture is vulgar, civilian culture is popular, real elegant culture is hard to make money instead. As the saying goes, it is better to make a profit from grain than to sell gold. It is better to make a profit from grain than to sell gold. In the future, Tianqiao will be a fusion of art, entertainment, culture and economy.” Professor Lin Daojun said.

Use an experimental approach to eliminate symbiosis

To attract people, the tour route design is also critical. Beijing has many small alleyways. The design of the tour route should consider where and how the tourists go.” Said one industry insider.

Doctor Yu lei on the speech
Doctor Yu lei on the speech

In addition, Tianqiao should become a conception more colorful and profound than it looks like, it should be considered in an overall environment, and the relationship among cities, Tianqiao and citizens should be well handled. “First, we will extract cultural elements based on the mining of resources, geographical context, social network and cultural context. For example, the architectural style, business style and architectural color in the future will form a series,” the central academy of fine arts associate professor Hongmei said.

Architect Zhang miao on the speech
Architect Zhang miao on the speech

In addition, we should integrate with The Times, with the world, with modern techniques and technology. Cultural creativity and scientific and technological innovation are the two cornerstones of new cities. To properly handle the relationship between the old and the new, the relationship between the two must be organically combined. “Tianqiao is an experimental area with history, should be injected more vitality and modernity”. associate professor Yang yu, associate professor of architecture at the central academy of fine arts. Doctor Yu lei, an architecture doctor at Tsinghua university, suggests experimenting with symbiosis, rather than just protecting.

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