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Cheer Chalk, an innovative and rapidly growing sports equipment provider, announced today a partnership with USA Cheer to become the official chalk provider of Team USA.

“USA Cheer exists to compete and serve the global cheer community,” said Lauri Harris, the Executive Director of USA Cheer. “We’re proud to partner with Cheer Chalk to promote the best equipment for cheerleading athletes. Cheerleaders are some of the most passionate and devoted athletes worldwide, and they deserve a partner that shares their dedication to success.”

“Cheerleaders are not only high-level athletes; we strive to make the performances look effortless,” said Chandler Stone, Founder of Cheer Chalk. “A lot of what we do is based on appearance, which makes Cheer Chalk’s unique liquid chalk formula ideal for cheerleading. We’re proud to partner with USA Cheer to provide the highest-quality liquid chalk to athletes of all levels. The fast-drying formula made with natural ingredients helps athletes maintain grip and friction without the mess of traditional chalk.”

In the coming years, Team USA and Cheer Chalk will combine efforts to grow the sport worldwide. With more than 4 million cheerleaders globally, competitive cheerleading and STUNT have become two of the fastest-growing sports in the world. Cheer Chalk will provide discounted and complimentary products to up-and-coming cheerleaders, coaches, and teams nationwide to further display their commitment to supporting USA Cheer.

Cheer Chalk: Liquid chalk designed by athletes, for athletes

Cheerleading is a highly competitive sport that combines dance, gymnastics, tumbling, stunting, and crowd-leading. Grip strength is incredibly important to safely perform stunts that require lifting, tossing, and catching. Many athletes use chalk to increase hand friction and stability while competing. However, traditional chalk is not well suited for cheerleading because it creates dust that can cause eye irritation, is dangerous to inhale, and can rub off on uniforms, negatively impacting team performance. Cheer Chalk’s non-transfer formula is the solution.

How it works

Cheer Chalk is a new and innovative liquid chalk made from all-natural ingredients and manufactured in the USA. Athletes simply rub a small amount on their hands, let it dry, and magnesium carbonate binds to the fatty acids in the skin. This binding process is how the chalk lasts through even the highest-intensity workouts, practices, and performances without the dust or mess of traditional chalk. Made by cheerleaders for cheerleaders, Cheer Chalk’s non-transfer formula is the secret to hitting a “clean” performance.

About Cheer Chalk

Cheer Chalk is a small, family-owned business based in Provo, Utah. The company celebrates the competitive spirit and promotes strength in individuals, teams, and communities. Through athletic performance, achievement, fitness, wellness, diversity, and inclusion. Cheer Chalk’s innovative, non-transfer liquid chalk formula provides maximum grip strength without the mess and comes with a 100% money-back guarantee. Made with all-natural ingredients and manufactured in the USA, Cheer Chalk is a safe, healthy, and superior alternative to traditional powder chalk. Cheer Chalk is proud to be the official chalk provider and partner of USA Cheer. 

Cheer Chalk is available to order through the company’s website: cheerchalk.us

Media Contact
Company Name: Mixline Media for Cheer Chalk
Contact Person: Eric Barrett
Email: Send Email
Country: United States
Website: https://www.mixlinemedia.com/